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Defrag This | Jeanne Hopkins

Jeanne Hopkins
As Executive Vice President and CMO of Ipswitch, Jeanne Hopkins knows the value of blogging as part of an Inbound Marketing strategy. She’s been blogging for years for a variety of software companies, and understands that as an author, blog posts usually stand the test of time. And, every marketer needs to blog.
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Recent Posts

Posted on 07.18.17 by Jeanne Hopkins

Branding In Healthcare: Strong Brands Are Poised To Grow

Customers aren't drawn to your products and services- they're drawn to your brand. A strong brand is critical for a business's growth.

Posted on 07.11.17 by Jeanne Hopkins

Branding In Healthcare: A Strong Brand Builds Trust

In the healthcare industry, developing a strong brand will put you ahead of the vast majority of your competition.

Posted on 07.07.17 by Jeanne Hopkins

Branding in Healthcare: 5 Reasons You Need a Strong Brand

In the old days of healthcare, who needed a brand? People came to you because you were there, not because they deliberately chose you over some alternative.

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